Monday, February 15, 2010 HONG KONG: Set to take place on the first evening of the Chinese New Year (14 February), the Cathay Pacific International Chinese New Year Night Parade organized by the Hong Kong Tourism Board (HKTB) will follow a new route in Tsim Sha Tsui this year. As the premiere event of Festive Hong Kong 2010, the spectacle will offer visitors and residents the opportunity of experiencing some of the world’s most unique festivals and Hong Kong’s cultural fusion. HKTB Chairman James Tien said: “Hong Kong enjoys a global reputation for its vibrant Chinese New Year celebrations, which give the perfect setting for rolling out our annual marketing platform Festive Hong Kong 2010, when we will show to the world the excitement that awaits our visitors. “As the global economy begins to show signs of recovery and the Chinese New Year holiday is traditionally a peak travel season for visitors from the Mainland and other short-haul markets, our promotional budget for the sou...
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